EverythingGlobal actively seeks out and partners with brands who share our passion for innovation and creativity.
We don’t look to partner by specific sector but rather by values and aspiration and we make conscious decisions to only take on relationships with those organisations where we feel we can add real value.
Alongside delivering our industry-leading marketing solutions we have developed relationships with brands across sectors such as apparel, events, charity and education and used our extensive experience to help drive their brand profile and awareness.
With over 10 years of consumer product licensing experience as well as many years of successfully delivering marketing, branding and digital projects, once we commit to a partnership we go all in to deliver best in class execution that does more than impress in the short term: It creates true long term value.
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“Every organisation is looking to find an edge for their brand, and we recognise that in a world that is so noisy finding a way to stand out can be a real challenge. Here at EverythingGlobal we never stand still, we constantly strive to do things in a new, more creative way and nowhere is this more apparent than within our partnership division. Having worked with some of the world’s biggest brands I have seen first-hand the amazing opportunity and benefits a genuine partnership creates and that real development comes from nurturing long term relationships.
It’s fair to say we are building something truly unique here, an approach built from the ground up which will allow us to partner with different organisations and license brands which we truly feel we can help move to the next level, brands which share our aspirations and want to innovate and grow with us.
We want to disrupt, we want to challenge and we want to create a new option for brands, charities and other organisations to join us in building their profile in an engaging and innovative way.”
James Kyte, Commercial Director – EverythingGlobal
GROWTH
OUR PARTNERS
KEEP ATTACKING
EverythingGlobal are proud to partner with Brian and the Keep Attacking brand as both a sponsor and supplier and linking in with the ever-increasing demand for challenging, experiential brand activations, Keep Attacking have now launched the KA Event Series.
Keep Attacking was founded by former soldier Brian Wood, who was awarded the Military Cross, one of Britain’s highest awards for gallantry in combat, by Her Majesty The Queen II, following his courageous leadership under enemy fire in Iraq. Since then Brian has gone on to author a Sunday Time Bestselling book, been the inspiration behind the BBC drama ‘Danny Boy’ and undertaken huge physical challenges including the Ultimate Sacrifice which saw Brian pay tribute to our fallen service personnel from the Iraq and Afghanistan conflict by pledging to run a minimum of 26 miles per day for 25 days, in the process raising £170k for the military charity Walking with the Wounded.
Keep Attacking is the only fitness wear and activewear brand that is designed to stimulate you to break out of your comfort zone and get closer to your fitness goals and its ethos is built around the idea of staying strong and resilient through adversity.
Keep Attacking are hugely grateful to all those sponsors and suppliers who have committed to supporting the 2022 series including Everything Global, Bremont Watches and The National Running Show and I look forward to talking to new partners, licensees and retailers regards upcoming opportunities with the Keep Attacking brand’ - Brian Woods MC, Founder - Keep Attacking
PADDOCK MOTORSPORTS
EverythingGlobal are delighted to have agreed a deal with Paddock Motorsport as an Official Team Kit supplier and sponsor for the 2022 British GT Championship season. Paddock Motorsport was founded by 24 Hours Le Mans winner Martin Plowman and TV Star Kelvin Fletcher (Emmerdale and Strictly Come Dancing winner) with a shared dream to build the perfect race team built on what they believe to be the most important fundamentals; desire, execution and experience.
The deal will see Everything Global supply officially licensed Paddock Motorsport teamwear throughout the season as well as providing other exclusively branded and officially licensed products for hospitality and retail.
As with all other major sport properties, the opportunity to engage with the brand at location-based, experiential events across the season ensures that Paddock are building a strong organic fan base before commencing more structured BTL and ATL campaigns. Having already won the second round of the season at Oulton Park and with the profile offered by both Martin and Kelvin in the motorsport and entertainment industries respectively, Paddock Motorsport are tipped to become one of the biggest licensed properties within British GT and the wider motorsport world over the next 12 months and beyond.
We formed Paddock Motorsport with values and vision at the core of our structure. In the ever exciting and opportunistic world of motorsport, aligning ourselves with partners who share the same ideals is imperative to our longevity and success and in partnering with EverythingGlobal we have done just that. They recognised our ambitions and share our sentiments meaning we can share our journeys together in building a global brand with its people at the very heart - Kelvin Fletcher, Co-Founder - Paddock Motorsport
SHE BELIEVES ACADEMY
She Believes Academy is a newly formed Higher Education all-girls football academy. The Academy was formed by Ex WSL player Kirsty Linnett.
Having seen first-hand the structure and depleted opportunities girls have within the game she has now set up her own academy. The academy supported by UEFA level coaches at a state-of-the-art facility will give all motivated students a platform to enhance their education, career opportunities and football development in an environment that will be comfortable and enable them to achieve all their goals.
EverythingGlobal supports She Believes Academy through in digital brand, promotional brand as well as leveraging against our community brand.
